英文關鍵字：
Strategic Transformation;Export Development;Taiwan SMEs;U.S. Reindustrialization;Competitiveness Upgrade
期刊及卷期：
Ritsumeikan International Affairs, 第15卷, 第20-43頁
摘要：
WU, S & WEI, T. (2017), “SMEs’ Strategic Transformation on Export Development in Response to the U.S.Reindustrialization —Case Study in Taiwan
This paper discusses strategic transformation of Taiwan SMEs export development along with their internationalization process and the impact of revitalization of U.S. manufacturing. We apply a conceptual framework of SMEs internationalization process, and a learning-by-doing mechanism to SMEs export development. We offer case studies on 4 Taiwan SMEs export transformation and expansion into developed markets with focus on the U.S., and propose 5 export transformation strategies for Taiwan SMEs to cope with the new challenges and opportunities,particularly in the U.S. market.
